What our clients are saying...

Client | Industry

I selected Relevance PR because of the team’s depth of experience in the travel and hospitality industries, especially representing hotels. I prefer to work with an outside firm like Relevance because they bring an independent and fresh perspective, additional value, and strategic counsel due to their work with other clients, and the team is able to bring different ideas and varying perspectives to benefit our hotel. They have their fingers on the pulse of the industry and bring trends and offerings to my hotel that continue to keep us relevant and newsworthy.
— Jeff Zarrinnam, President and CEO, Zarco Hotels Inc., Director, Hollywood Hotel

I have worked with Relevance PR for the past four years on Catalina Express’ Public Relations strategy to build awareness of Catalina Island as a premier travel destination. Karen Gee McAuley has surpassed our expectations with the caliber and volume of press coverage and building on strong relationships with our island and media partners. Currently, she is assisting Catalina Express with updating our crisis communications plan by utilizing her expertise in internal and external communications. Karen has been a pleasure to work with due to her positive attitude, responsiveness and professionalism.
— Agnieszka Sanchez, Director of Marketing, Catalina Express

Karen and the RPR team demonstrate extraordinary commitment to our needs. Taking appropriate time to understand our business model before beginning execution of media introduction and social engagement supports our continued success. Her understanding of the hospitality business allows us to step in, and stay in the spotlight of an overcrowded market. Karen’s engagement in the community brings many introductions with meaningful partners who continue to collaborate with us. Creativity, organization, execution – RPR has it all.
— Libby Zarrahy, Director of Marketing and Public Relations, Hyatt Regency Los Angeles International Airport

I admire Karen’s tenacity and dedication. She understands our goals and leads her team in crafting strategic pitches — which has resulted in national recognition for our company. Karen’s keen instinct and drive complements our team and our overall public relations strategy.
— Heather Leonard, VP of Marketing & Operating Partner, Cameron Mitchell Restaurants, LLC

Karen is an exemplary extension of our team. We value her commitment to showcasing our resort in all media outlets and are truly grateful to benefit from all of her knowledge and industry contacts. She brings enthusiasm to any and all opportunities….She is a gem.
— Dan Szydlowski, VP of Marketing and Sales, Columbia Sussex, Owner and Operator, Westin Dawn Beach Resort & Spa, St. Maarten


As a television personality I treasure my relationship with true PR professionals like Karen because she understands the importance of meeting a deadline and providing the information / assets needed to showcase her clients. Karen is one of my “go to” people in the travel public relations world. I can always count on her.
— Emily Kaufman
I had the extreme pleasure of working with Karen on several occasions and honestly, I look forward to the next time we can collaborate. She is driven, hard working and always responsive. I appreciated how she wasn’t afraid to think outside the box and create some really unique events. She’s also just a really down to earth, kind person so that made doing business together even better. She was very supportive of our group of travel influencers and some of crazy ideas, and ultimately we had so much success on our projects because she always put so much effort into making everything run smoothly.
— Kelley Ferro, Travel Content Creator, kelleyferro.com, President, LA Chapter Travel Massive and Voyagers Club

Karen does a great job matching her impressive roster of clients with the appropriate media and influencers. Her gregarious nature fosters authentic connections with the writer or writers, allowing us to find the right angles from which to approach the story.
— Esther Tseng, VICE Media, Los Angeles Times, Eater, Discover LA