About

PRINCIPAL

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Karen Gee-McAuley

Principal Karen Gee-McAuley brings more than 20 years of integrated PR experience and is considered among the country’s foremost experts in hospitality public relations. She brings national and boutique agency management and hands-on experience to benefit the agency’s clients. Strategically creative and results-driven, Relevance PR excels at implementing integrated campaigns that move the needle and meet client’s business objectives.

Karen has represented more than 200 entities in the following industries: travel, restaurants/food & beverage, cruise, spa/fitness, retail, real estate – value to ultra luxury segments, independent to global, multi-unit brands. Just a sampling includes Viking River Cruises, Hiram Walker Single Malt Scotches, The Beverly Hills Hotel, L’Ermitage Beverly Hills, City of West Hollywood, The Oaks at Ojai destination spa, and more.

Karen is involved in HSMAI, SATW, ISPA, PRSA, Luxury Marketing Council, C-CAP, National Charity League and AIWF/LA

Karen graduated from the Journalism/Public Relations School at the University of Southern California.

account supervisor

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Hannah Hurdle

Account Supervisor Hannah Hurdle is an award-winning public relations professional with experience marketing a wide variety of travel, hospitality, food & beverage and wellness brands to consumer and professional audiences. Responsible for the strategic planning and daily management of various lifestyle communications campaigns, Hannah is experienced in public relations and marketing initiatives, including strategic planning, media relations, special event coordination, social media planning, and corporate communications and branding.

Prior to her work with Relevance PR, Hannah was a Senior Account Supervisor at Chandler Chicco Companies (part of inVentiv Health) for four years, leading the strategic planning and execution of various wellness campaigns for global lifestyle brands. At Chandler Chicco, Hannah led the day-to-day account activities on behalf of clients such as BumbleBee, Coca-Cola, Allergan (makers of Botox) and Mylan Specialty’s EpiPen. Her work with Mylan Specialty earned the honor of PR Week’s 2014 Healthcare Campaign of the Year.

Previously, Hannah worked with travel and hospitality accounts at BLAZE Public Relations. While there, Hannah was responsible for the daily management of luxury travel, hospitality and restaurant brands, including Marriott, Westin, Grill on the Alley and Le Merigot in Santa Monica. Hannah also led the traditional and social media efforts on behalf of several travel destinations, including the Convention & Visitors Bureau at Marina del Rey, California.

Hannah earned a Bachelor of Arts in Public Relations, with an emphasis in Business Administration, from Pepperdine University in Malibu, California.